Keke Bethune
Keke Bethune
There's no replacement for real-world experience. Communication of a brand's identity is a deeply individuated process, and it requires the complete immersion of the marketing professional into what the brand's creator imagines it could be.
From an easy-to-navigate legal website, to an unboring ballet production; from a boutique that wants to speak to the midcity cool girl to one that wants to titillate the uptown socialite, a solid approach to brand styling necessitates a journey into the cognition of the consumer. What does your target customer want? Why do they want it? How do they view themselves? What are their values? And, no less important, how does the creator of the brand see their brand? What is keeping that vision from coming to life?
Let me help you reach your brand's goals based on the needs of your company. My approach is tailored to you because that's what good marketing is: compliance to the needs of the consumer. Let me make your advertisements pop on the pages of New Orleans Magazine. Let me give your Instagram that beautiful and compelling edge it needs to lodge itself in the memory of your potential customers. Let me help you re-evaluate your merchandising layout, or teach you to blog so that you can access the clientele you want. My experience and unrelenting dedication to an aesthetic vision may be just what you need to dominate your field of business.